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80% of smartphone users check their phones within 15 minutes of waking up

That’s not a habit—it’s a reflex.

Before coffee, before conversation, before their feet even hit the floor… they reach for their phones. And what they see in that moment? It sets the tone for their entire day.

A message. A deal. A reminder. A nudge.

This is the moment when brands have unmatched access—not just to attention, but to intention. It’s when the brain is clear, the inbox is fresh, and the scroll is still focused.

If your brand isn’t there—on that lock screen, in that first tap—you’ve already missed the most valuable window of the day.

Mobile isn’t just a channel. It’s the first moment, the daily ritual, the frontline of influence.

Are you showing up where it matters?

Americans check their phones an average 144 x per day.

That’s every 10 minutes. While walking, waiting, eating, working - even while watching other screens. These aren’t just glances. They’re micro-moments of opportunity.

Moments where curiosity peaks. Where decisions form. Where habits are reinforced.

Every check is a chance to influence. To remind. To reward. To convert.

Brands that live in those moments don’t just stay top-of-mind—they shape behavior in real time.

Mobile isn’t background noise—it’s the main stage. And it lights up 144 times a day.

Will your brand be there when it does?

Average open rate of a text message - 98%

Let that sink in. Not 20%. Not 40%.

Ninety-eight.

That’s not just visibility - it’s near-certainty.

When you send a message by text, you’re not shouting into the void.

You’re placing it directly into the hand - and the attention - of your customer.

It’s the digital equivalent of eye contact.

And in a world flooded with ignored emails, missed ads, and scrolled-past content,

a read message is your rarest and most valuable asset.

With SMS, you don’t compete for space - you own the moment.

And when paired with the right offer or experience,

that 98% doesn’t just open - it acts.

Texting isn’t optional.

It’s the most powerful weapon in your engagement arsenal.

In 2011, 35% of US adults owned smartphones. In 2025, that number has risen to 90% +

That’s not just growth—it’s a total shift in behavior, mindset, and culture.

In just over a decade, the smartphone has gone from a luxury to a lifeline.

It’s where we shop, text, scroll, search, pay, play, and decide.

The phone isn’t just in our pockets—it’s in every moment. It’s the first screen in the morning and the last one at night. It’s where attention lives, and action happens.

For brands, this isn’t optional anymore. If you’re not meeting your customers on their phones, you’re not meeting them at all.

The future isn’t mobile-first.

It’s mobile-always.

About US

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The Customer Club started with a frustration: too many brands were investing in promotions without knowing what worked - or who was actually redeeming.

So we built a better way. A platform that delivers SMS-based offers and AI-powered rewards, while closing the loop with shopper-level data.

Led by a startup founder with a deep understanding of what drives real engagement, we help brands go beyond impressions and build relationships that convert.

Omnichannel Isn't A Buzzword.

It's A Battlefield.

Secure Your Win

Questions ? We've Got Answers

Your Weapons:

We Like To Think Of Them As "Tactical Superiority"

Mobile Engagement

Because that's where your customer lives.

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MOBILE WINS MOMENTS

Brands are not losing to competitors,

they're losing to convenience.

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The US Mobile Landscape:

Numbers Brands Can't Ignore

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